
On the menu, a creative copywriter specializing in everything food, from print to web, for both ad agencies and national brands.
Recent accomplishements: The Québec Maple Road Guide – 2013
Cookbook copywriting in collaboration with the book’s two chefs, Mathieu Cloutier and Jean-Philippe Saint-Denis of Montreal’s Kitchen Galerie Restaurants
Recipe editor for TV show Et que ça saute website, a chef competition presented by Zone 3 on Québec’s V-TV
French proofreading of a recipe book on quinoa for Montreal publisher Les Éditions de l’Homme.
Concept and contents development, selection of the book’s 10 participating chefs, coordination with publishing and nutrition teams, recipe selection and editing, copywriting. Publishers: Publications Transcontinental and Montreal Heart Institute Foundation
Concept and contents development, selection and sollicitation of 100 or so Quebec chefs, coordination with 16 tourism associations to secure copy fact check and photographic content, recipe editing and turnkey copywriting Publishers: Éditions Transcontinental
Concept and contents development, recipe editing and turnkey copywriting Publishers: Publications Transcontinental, French CBC
Concept and contents development, interviews, recipe selection and editing, turnkey copywriting of cookbook En direct du marché, based on French CBC show Publishers: Novem, Radio-Canada
Original concept development, contents research, interviews and turnkey article copywriting 3 issues Clients: Natrel, La Crème (Quebec Milk Producers)
Contents development and article copywriting of Christmas Issue for Metro Grocery
Concept development, contents research and turnkey copywriting, Aramark Newsletter distributed in Quebec high schools Creation of cartoon characters: Omégars-3, Meuh and Veg
Copywriting of an article on how to transform a side table 3 ways Magazine Chocolat, Éditions Rogers
Original concept and contents development for 4 issues, interviews and turnkey article copywriting Publisher: Novem
Editor-writer for magazines and a cookbook derived from Les Saisons de Clodine TV show, seasons 2003 to 2006 Editorial and intro writing, TV self-promo spots, contents editing Collections Cuisine, Fleurs Déco and Brico-Déco, Special Christmas issues, best-of cookbook Publishers: Novem, TVA
Recipe editing and descriptive copywriting, Qu’est-ce qu’on mange ? Volume 2 cookbook Publishers: Communiplex, Cercles de Fermières du Québec